DOUBLEDOWN MEDIA INFLUENCING THE INFLUENCERS
DOUBLEDOWN MEDIA delivers 1.7 million high net worth, high impact individuals.
Each Doubledown Media brand serves a specific community of business decision
influencers and purchasers of luxury goods and services. With compelling luxury
lifestyle editorial wrapped around high-value business information, Doubledown
Media properties give readers what they are looking for from a business and
lifestyle perspective: a 360-degree outlook on the lives they lead.
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PRIVATE AIR is written for those who own an
aircraft or fractional interest in one, or charter
jets. This audience enjoys the freedom of private
flight and the luxury lifestyle that ensues.
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TRADER MONTHLY is
the world’s exclusive strategy and lifestyle
publication for financial traders and hedge-fund
managers. It offers editorial that reflects its
readers’ passion for risk and reward.
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DEALMAKER is the essential tool for investment bankers,
private equity professionals and
venture capitalists.
It has become the “it” publication in the
hallways of investment companies across the country.
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CORPORATE LEADER
targets America’s boardroom executives -
the most senior decision-
makers at public and large private companies.
It addresses the boardroom challenges
they face and the lifestyle opportunities they enjoy.
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TOP
5
REASONS
WHY DOUBLEDOWN MEDIA’S CIRCULATION MODEL IS THE
DIRECT GATEWAY TO LUXURY CONSUMERS
1. We’re audited. Trader Monthly and Private Air are BPA audited. Dealmaker applied for a BPA audit with its first issue and it should be completed by early 2008. Corporate Leader will also apply for an audit with its first issue.
2. Each magazine is targeted at a specific, clearly defined affinity group. Each magazine delivers 100% composition of its defined target audience. That means a zero-waste universe of exclusive buyers.
3. Our database is qualified and requested. No other publication in the luxury space can make this claim. Every subscriber has satisfactorily answered the specific questions that qualify them to receive our publications. We have rejected applications for subscriptions. Finally, subscribers request our publications – in writing, via e-mail or fax.
4. Doubledown Media has the most descriptive, one-of-a-kind database for luxury consumers that exists today. Our circulation model is strictly adhered to and qualifies our readers’ professions, demographics, editorial interests and buying habits. Every name is painstakingly reviewed, scrutinized and admitted. This information is not available from magazines with controlled circulation alone.
5. Our database gives us unmatched power to conduct research with the working wealthy. We are able to conduct significant research within these affinity groups, giving us specific data to help our advertisers target prospects with laser-like precision.
DOUBLEDOWN MEDIA is the #1 media platform for reaching the working wealthy: market traders, hedge fund managers, investment bankers, private equity professionals, venture capitalists, corporate and private industry executives, private jet travelers, C-Suite executives and members of multiple boards
of directors. DOUBLEDOWN MEDIA offers extensive opportunities for advertisers to immerse themselves among these highly desirable influencers through multi-media touch points – from print and digital media, event marketing and sponsorships to the most descriptive database of its kind for each of these communities.
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